The former president and one of America’s many dads Barack Obama wore a black bomber jacket with “44” embroidered on the sleeve Wednesday night, and the internet is extremely amped about it.
The Obama Bomber Moment™, as it will henceforth be called, happened at the basketball game between celebrated rivals Duke and the University of North Carolina.
While it’s immediately obvious that the “44” is a reference to the 44th U.S. president, the jacket’s origin was not. GQ tracked down the bomber and found that it retails for $595 from Rag & Bone.
Marcus Wainwright, the founder and chief brand officer at Rag & Bone, told the publication that the company custom-made the jacket for Obama toward the end of his second term and “wasn’t expecting him to wear it in public.”
However, after Wainwright saw The Obama Bomber Moment™, he told GQ: “Making a jacket for the president, that’s fucking awesome. How else can you put it? When they look good in it, it’s even more gratifying.”
And, truly, Obama looked good. The internet was overjoyed. Mothers were (probably) crying, children were (likely) celebrating.
Here’s what people were saying on Twitter:
Good morning to President Obama’s “44” bomber jacket. The swaggiest thing about #BlackHistoryMonth to date. By far. pic.twitter.com/Q7sgTWyRwf
— April (@ReignOfApril) February 21, 2019
President Obama delivers a serve in a slim fitting, “44”-embroidered Rag & Bone bomber at last night’s Duke-UNC game. pic.twitter.com/dIIPgVhxdK
— Ξvan Ross Katz (@evanrosskatz) February 21, 2019
Barack Obama with a bomber jacket has me ready to risk it all… https://t.co/g3O2OpeKdz
— danielle (@danielleeeburns) February 21, 2019
I need one of these #Obama 44 bomber jackets. pic.twitter.com/a9vdlLUqWB
— MΛƬƬ BᄂΛᄃKΉΛᄂᄂ ★ (@mattblackhall) February 21, 2019
I will forgive Obama for the cardinal sin of wearing Allbirds because his Rag & Bone bomber is that fucking cool https://t.co/JWgTki3gfu pic.twitter.com/6bUtQgJ7ZY
— Priyanka Aribindi (@priaribi) February 21, 2019
obama is rocking a black bomber with 44 on the sleeve at #uncduke. presidential drip ? pic.twitter.com/jdeyP0VgWx
— kelly cohen (@politiCOHEN_) February 21, 2019
Obama repping the black bomber with 44 stitched on the sleeve is a serious mood pic.twitter.com/LmTtZTsRRD
— Nathaniel Brown (@naterade_23) February 21, 2019
Source: HuffPost